top of page

Question 5

How did you attract/address your audience?

One of the ways we adressed our audience was getting their opinon of our film throughout the production process. This is a video of the first 'focus group/group feedback' of one of our earlier cuts.

Our target audience is both male and female and is between 15 and 30 years old. Peter Buckingham, author of 'Audience: Trends, profiles and patterns' categorized cinema goers into different categories.  This is a table of the audience 'categories.. With this we became aware that our audience is probably either film fanatics or impulsive materialists.

bottom of page